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Artificial intelligence and machine learning have become synonymous with innovation – especially in R&D departments. AI and ML can be applied in different stages of your R&D process.
Research and development programmes for new products or applications can take years and require high capital investments. Returns are far from guaranteed, and this uncertainty of ROI can add constraints to your innovation.
Artificial intelligence and machine learning are based on learning capabilities of machines, in line with human cognitive abilities to learn. AI and ML can do their learning at unprecedented scale and speed. New technologies are able to reduce development times and related costs significantly, stimulating innovation.
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AI doesn’t stop with R&D. Subsequent development stages also benefit from artificial intelligence for further product optimisation. New product releases can be set up based on collected data, allowing for thorough analysis. Your AI might discover underused product features, allowing for a simplified product design, or aggregate data might point out completely new product applications. AI will uncover previously hidden insight.